Brand Story

YOUEQUALFLY (Y=FLY): A Journey of Resilience, Redemption, and Rising Higher

Welcome to YOUEQUALFLY
My name is Stephen Robinson, Founder and CEO of YOUEQUALFLY (Y=FLY). This brand is not just about fashion—it’s my story, my purpose, and my message to the world.


A Story of Challenges and Triumph

Born in the DMV area, I grew up in a large, poverty-stricken family. Life was a constant battle, but at the age of 15, I found my passion for design. It became my escape, a way to dream of a better future.

Unfortunately, life took a tough turn, and I faced a 17-year federal sentence. But even in the darkest times, I held onto my dream of creating something meaningful. That dream became my anchor, reminding me that no matter how far you fall, you can always rise again.


The Birth of YOUEQUALFLY

In 2021, I was released and given a second chance at life. By 2022, I brought my dream to life by founding YOUEQUALFLY. This brand is a symbol of resilience, redemption, and the relentless determination to soar higher.


Our Mission

YOUEQUALFLY is more than clothing. It’s a movement. Through premium fabrics, bold designs, and a vision for empowerment, we inspire confidence and remind you that your potential is limitless.


Join the Movement

Every piece in our collection represents hope, perseverance, and self-expression. When you wear YOUEQUALFLY, you’re not just wearing streetwear—you’re joining a journey of triumph.

Let’s rise higher together.


YOUEQUALFLY—Elevate Your Style, Embrace Your Essence, Reach the Skies